Strategy
• Brand Strategy
• Marketing Strategy
• Lead Generation
• Aligning Resources
• Ensure Compelling Messaging / Positioning
• Establish Priorities
• White Papers
• ROI Success Stories
• On-line, Offline Digital Marketing • Major Account Strategy
Business
• Industries: Retail, Manufacturing, Distribution, Finance, Healthcare,
Energy
• Business Case ROI
• Marketing ROI
• P&L Targets
• Specific Industry Benchmarks
• Proactively identify risks and opportunities
• Account Planning
• Relationship Management Plan
• Excellent written, verbal, presentation skills
Technology
• Digital Marketing
(eCommerce • eMail • Search • Display • Site Personalization • Mobile)
• BI
(SAP BI • Oracle BI • Microsoft BI)
• ERP/CRM/SCM
(SAP • Oracle • Microsoft)
• Off-Shore BPO Outsourcing
(Sapient • Acxiom • Collabera)
• Technical Architecture
Acxiom • Sr. Sales Executive • Global Sales Team • Chicago, IL • 08’ – 09’
(Public Company, ACXM, 1.33B in Annual Rev, 6,600 employees)
Acxiom is a digital marketing and outsourcing firm. Within the GSO (Global Sales Organization) under the Manufacturing, Retail and Distribution LOB (Line of Business) my responsibility included new logo acquisition in the Mid-Atlantic Region.
The position included promoting Outsourcing Technology Infrastructure and Digital Marketing. The obstacles faced included working with delivery vs. sales. Appropriately setting expectations was critical both internally and externally.
• 218% to Quota
• 2 Million Dollars in Savings for New Logo Client
• 5 New Opportunities to Pipeline in 1st Quarter
• 8.5 Million TCV (Total Contract Value) that was verbally approved but pending legal
Collabera • Sr. Sales Executive • Global BI • Chicago, IL • 07’- 08’
(Private Company, 400M in Annual Rev., 4500 employees)
As a key member of Collabera’s Business Intelligence Practice the focused was on strategy, optimization, and implementation of all forms of Business Intelligence Solutions.
The challenge with this role was that the company changed its name 3 times. Blue Hammock, was acquired by GCI (Global Consultants Inc.), and then changed its name to Collabera.
• 2 million in New Logo TCV within the first year
Sapient, Corp., • Sr. Sales Executive • Global Sales Team • Chicago, IL • 06’- 07’
(Public Company, SAPE, 500M in Annual Rev., 5000 employees)
Sapient is a top ten Interactive, digital marketing, business, and technology consulting firm. As the Great Lakes Regional Business Development Manager, existing and new accounts were expanded from a stalled market.
Two major accomplishments included: being nominated as SAP Program Chair for WI ASUG chapter and being asked to write the corporate business plan for SAP Rollout. In 2007 the entire SAP BI team at Sapient was removed.
• 100% to quota
• 2 million in TCV during 2007
• Lead Two Global FI Planning Projects and two SAP NetWeaver BI upgrades to 7.0
• 2 digital marketing deals involving complete site designs, email, search, display, site personalization, and mobile solutions
Business First, LLC., • Sr. Sales Executive • SAP Practice • Chicago, IL • 02’- 06’
(Private Company, 5M in Rev., 50 employees)
Business First is a premier channel partner for SAP offering the licenses and professional services for SAP’s solution Business one.
Helped the company attain “SAP Partner of the Year” award in 04’. The sizes of the contracts were small in relationship to the sales effort.
• 110% year over year to quota
Bramasol, LLC., • Sr. Sales Executive • SAP Practice • Palo Alto, CA • 00’- 02’
(Private Company, 20M in Rev., 200 employees)
Bramasol a premier channel partner for SAP offered both SAP licenses and implementation services for SAP’s solution called mySAP or “Business by Design”.
Received a letter of recommendation from the SAP Director of Sales. Earned “Top Performance Award” and received free trip to Hawaii. This company was put up for sale in 2002 which made the future unpredictable.
• 120% year over year quota attainment
• 1.3 million deal with strategic bio-technology firm
InterAccess, Inc., • Sales Executive • Interactive • Scottsdale, AZ • 95’- 00’
(Private Company, 15M in Rev, 100 employees, InterAccess was sold in 2000)
InterAccess a start-up Interactive, business, technology consulting firm offering creative, consulting solutions from ERP (Epicor/Exact/Macola), CRM (Sage/Saleslogix), SCM (Exact) HRM (Exact) CPM (Exact), Portals (Custom Software, SharePoint), and Business Intelligence (Hyperion/Oracle).
In 2000 this company was sold and its full time employees were not transferred to the new firm.
• Top account executive for 4 out of 5 years during employment
• Built company to 15 million in annualized revenue
• Twelve full web projects completed during the span of 5 years